It all started with a joke. Cyrus was giving the tour, and a guest asked, "Can you make the moose appear? Cyrus replied, mam, I am a tour guide, not a magician" All the guests laughed, and one said, you should put that on a Tee Shirt, well so we did. People started to love it and asked if we had any more designs. One by one, we started sharing Anchorage through our designs.